CyanGate Will Be At Henry Stewart DAM

The Henry Stewart Digital Asset Management New York Conference is the annual meeting of the digital asset management community in New York City from May 7 to May 8.  The event is open to all professionals who work with digital assets everyday and across different industries.  The event is an excellent opportunity to learn about DAM best practices, case studies and trends from the panelists and experts a ...

Read More

Elvis DAM Makes Digital Production Easy

Aste Helsinki Oy is a Finnish agency.  They have a staff of 70 and manage 200 brands.  Ebbu Holmberg explains how Aste leverages Elvis DAM as Aste's digital asset management (DAM) system to make their digital and print production workflows efficient. ...

Read More

MAM vs. DAM – When To Use One Over the Other

The debate on selecting a digital asset management (DAM) or a media asset management (MAM) solution can be easily resolved.  The keys to resolving the debate are (1) understanding how DAM and MAM function and (2) knowing what assets primarily need a DAM or MAM. Media asset management systems (MAM) predate digital asset management systems (DAM).  Media asset management systems were developed to manage the ...

Read More

Web 3.0 and DAM

http://youtu.be/QQVnTagnfvk Mark Davey, President of the DAM Foundation, will discuss the future of DAM and how the future of  digital asset management relate to Web 3.0 at the Henry Stewart Digital Asset Management Conferences in New York City and London.  The DAM of the future should match Nicholas Negroponte's theory of the semantic agent / semantic search experience discussed in Nicholas's book, Bein ...

Read More

How Digital Asset Management Will Improve Your Customers’ Experience

Digital media is in each stage of the customer buying cycle from awareness, evaluation, purchasing, use and brand loyalty.  In each stage, digital assets are used differently in marketing materials and messaging.  The assets must be created, re-purposed, sorted, stored, approved, distributed and archived.  Collaboration and access to the assets takes place at each stage and must be regulated.  Once appr ...

Read More