Marketing’s Need For Digital Asset Management

With one third of marketing assets going unused or underutilized, marketing firms are seeking a better way to use their assets. The solution is digital asset management (DAM). Digital Asset Management has proven its value in increasing companies’ profits by reducing cost and increasing revenues by enabling users to leverage and repurpose their assets. Most companies today are planning to upgrade or buy a DA ...

Read More

Data Centers Impact on DAM and MAM SaaS Solutions

The data center is the back bone of SaaS and cloud solutions.  The shift from on-premise to cloud solutions will eventually have a great impact on data centers.  If you have a digital asset management (DAM) or a Media Asset Management (MAM) solution in the cloud or are considering placing a solution in the cloud, it is important to understand how changes in data centers' structure will effect you DAM or MAM ...

Read More