What is Digital Asset Management (DAM)?

You are working with rich media assets as a part of your business processes. You need to find what you need whenever you want it, regulate how your digital assets are being used, who is using them, or who has access to them. At the same time, you need to distribute your media to the proper channels in the right way or automate your distribution workflows.
A perfectly designed DAM system with your business-specific integrations and workflows would be the fuel of your business.

How much does a Digital Asset Management (DAM) System cost?

There is no accurate data since every company has distinct business needs, users, integration requirements. Every business has its way of working. But we might help you estimate how much cost will be generated together with the return on investment of owning a DAM system; contact us now for pricing.

Can I manage the digital rights of my assets by using a DAM?

Yes, but only if you have only 1-2 variables affecting the retention of a digital asset. Otherwise, a DAM integrated with a Digital Rights Management system is the only solution that allows you to continue your journey in the most foolproof way. You will be aware of your digital media asset rights and the restrictions they have and continue your journey with seatbelts on.

How does CyanGate approach a successful DAM system implementation? We have a five phased approach listed below.

Project Kick-Off
First, we determine the project goal and the roles and responsibilities and then review the implementation methodology, project scope, and work order.

Business Analysis
The next step involves analyzing the business process, existing assets, metadata, folder, asset security, customization with the workflow discussions.

System Design/Implementation
System implementation starts with high-level and detailed design documents and builds target deliveries and documentation.

Configuration and Development
After the implementation, system configuration and necessity-based custom-code development take place. Unit Testing, Training, and user acceptance testing come into the picture for a fool-proof DAM system design.

Deployment and Acceptance
Finally, we migrate all your existing assets, deploy deliverables to production and transact to the customer-facing staff.

Why is there a need for a business need analysis for choosing the optimal Digital Asset Management system?

You need a solid methodology
By asking the right questions, we will uncover areas not previously considered. We will ensure a successful design that matches your company’s requirements by finding the answers. Check out which exact questions. Check out exact questions

You need to benefit from best practices
Our experience in different industries enables our consultants to recommend the best configurations. In other words, we have seen it before and will not have to waste a lot of time for no reason. As a customer, you will learn not only what are the best industry standards for your DAM but also the knowledge to stay ahead of the competition.

You need to reach the highest Return on Investment (ROI)
A professionally designed DAM should help you improve your asset distribution, enable efficient workflows, rights management, and copyright protection, to name a few. Defining all those factors for the quickest ROI plays a crucial role.

What kind of systems can I integrate into my Digital Asset Management System?

  • Web Content Management (WCM)
  • Customer Relationship Management (CRM)
  • Rights Management, Master Data Management (MDM)
  • Enterprise Resource Planning (ERP)
  • Marketing Resource Management (MRM)
  • Product Information Management (PIM)
  • Contact Delivery Network (CDN)
  • Salesforce
  • Content Management System (CMS)
  • Collections Management System (CMS)

When does your DAM System need upgrading or patching?

As a best practice, your DAM needs to be regularly updated; however, upgrading the DAM might not be easy for several reasons:

Some DAM solutions require technical expertise to ensure customization, integration, and workflows function correctly after the upgrade.

Resources are not available to upgrade the DAM. The upgrade is delayed due to large projects.

The DAM is several versions behind the latest version.
An out-of-the-box feature may cause customization to be redundant. Apply for a DAM System Upgrade and Patching Services if you’re having one/some of the issues listed above.

Why is there a need for a DAM System Health Check?

Over time, environment performance may decline, system user needs might not be met due to changes, and configurations or customizations may need to be adjusted. In the case of customizations, newer release features may render customizations obsolete.

The goals of a Health Check are to optimize the performance of your DAM according to the DAM vendor’s recommendations and the customer’s business requirements. Through the DAM Health Check, you will receive feedback and instructions on how to increase your ROI in your DAM investment.

Please reach us if you think there’s a need for a Health Check for your DAM system from here.

What should be reviewed during a DAM System Health Check?

  • System performance
  • Security
  • Stability
  • Usability
  • Customizations
  • Inventory
  • Hardware/cloud environment
  • System Documentation

What are the examples of recommendations after a DAM System Health Check? We might have different recommendations for different use cases, but the most common ones below boost your DAM experience.

  • Leveraging configuration over customization
  • Improving the environment (hosted / cloud / on-premises)
  • Error detection and investigation
  • Risk mitigation
  • Plan of action to improve the system

With the DAM Health Check results, the customer receives a detailed plan to improve their system.

When is there a Health Check needed for your DAM system? We recommend the DAM Health check for the following circumstances:

  • Decline in system performance
  • Decline in user adoption / satisfaction
  • Before major or minor upgrades
  • Before making changes to the environment
  • Before making large changes to the configuration
  • Before considering replacing an existing DAM system Apply for a DAM system Health Check if you’re having one/some of the issues listed above.

What are the CyanGate DAM Technical Managed Services Offerings?

  • Ticket escalation, resolution, and management – including with the software vendor
  • Training
  • System Monitoring
  • Ad hoc configuration
  • Developer Training
  • Code review
  • Off hours support
  • Routine Health Checks
  • Integration support
  • Staff Augmentation